Traduction de «programme télévisé » (Français → Anglais) :

At the same time, US programme sales to Europe – programmes which, as we know, are reaping their tertiary reward, having already cleared their primary and secondary rewards in the US market directly and by satellite and cable – grew massively.

In line with Article 151 (4) of the Treaty, which imposes an obligation on the Community to take cultural aspects into account in its action under other provisions of the Treaty with a view to respecting and promoting cultural diversity [77], the dual objective of promoting cultural diversity and the competitiveness of the European programme industry finds its concrete expression in a series of measures in favour of the distribution and production of European television programmes contained in the "television without frontiers" Directive This mechanism, which is linked to complementary financial support mechanisms such as the Media progr ...[+++]amme, is based on the provisions contained in Chapter III of the "television without frontiers" Directive: Article 4 (promotion of European works), Article 5 (promotion of European works by independent producers), Article 6 (definition of "European works"), Article 7 (chronology for broadcasting cinematographic works) and Article 9 (exemption of local television broadcasts not forming part of a national network).

The "television without frontiers" Directive [39], based on Article 47, second paragraph (ex Article 57, second paragraph) and Article 55 (ex Article 66) of the EC Treaty, establishes the legal framework for the free provision of television services in the European Union with a view to promoting the development of a European market (principles of freedom of reception and retransmission of television programmes) while taking into account certain general interest objectives.

However, their proposals are confined to watersheds and programme classification and, in adopting the Oxford University report on television programme filtering devices, which parents have to buy before they can use them to protect their children, are targeted specifically at digital and subscriber television.

It rests on two basic principles: the free movement of European television programmes within the internal market and the requirement for TV channels to reserve, whenever possible, more than half of their transmission time for European works ("broadcasting quotas").

For example, the social approach would conclude that the reason why a deaf person cannot watch TV programmes or attend conferences is not located in his/her deafness but in the fact that TV programmes are not subtitled or that conferences do not have interpretation in sign languages [16].