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Translation of "Advertising programme " (English → French) :

TERMINOLOGY
see also In-Context Translations below

advertising programme (1) | advertising spot (2)

https://www.termdat.bk.admin.c (...) (...) [HTML] [2018-01-01]

émission publicitaire (1) | message publicitaire (2) | spot publicitaire (3)

https://www.termdat.bk.admin.c (...) (...) [HTML] [2018-01-01]

https://www.termdat.bk.admin.c (...) [HTML] [2018-01-01]

promote fitness regimes | promote programmes to exercise | advertise training programmes | promote exercise programmes

https://ec.europa.eu/esco/port (...) (...) [HTML] [2017-12-31]

promouvoir des programmes d'exercice physique

https://ec.europa.eu/esco/port (...) (...) [HTML] [2017-12-31]

https://ec.europa.eu/esco/port (...) [HTML] [2017-12-31]

advertising [ advertisement | advertising campaign ]

http://eurovoc.europa.eu/drupa (...) (...) [HTML] [2017-12-31]

publicité [ campagne publicitaire | information publicitaire | publicité commerciale | réclame ]

http://eurovoc.europa.eu/drupa (...) (...) [HTML] [2017-12-31]

http://eurovoc.europa.eu/drupa (...) [HTML] [2017-12-31]

advertising malpractice [ deceptive advertising | false advertising | misleading advertising | subliminal advertising | unfair advertising ]

http://eurovoc.europa.eu/drupa (...) (...) [HTML] [2017-12-31]

publicité abusive [ publicité déloyale | publicité mensongère ]

http://eurovoc.europa.eu/drupa (...) (...) [HTML] [2017-12-31]

http://eurovoc.europa.eu/drupa (...) [HTML] [2017-12-31]

association advertising | collective advertising | cooperative advertising | group advertising | joint advertising

http://iate.europa.eu/FindTerm (...) (...) [HTML] [2017-12-31]

publicité collective | publicité compensée | publicité de produit

http://iate.europa.eu/FindTerm (...) (...) [HTML] [2017-12-31]

http://iate.europa.eu/FindTerm (...) [HTML] [2017-12-31]

execute advertising measure for vehicles | execute advertising measures for a vehicle | achieve advertising measures for the vehicles | execute advertising measures for the vehicles

https://ec.europa.eu/esco/port (...) (...) [HTML] [2017-12-31]

exécuter des mesures de publicité pour les véhicules

https://ec.europa.eu/esco/port (...) (...) [HTML] [2017-12-31]

https://ec.europa.eu/esco/port (...) [HTML] [2017-12-31]

ensure advertising furniture maintenance | keep up advertising furniture | ensure maintenance of the advertising furniture | ensuring maintenance of the advertising furniture

https://ec.europa.eu/esco/port (...) (...) [HTML] [2017-12-31]

entretenir du mobilier publicitaire

https://ec.europa.eu/esco/port (...) (...) [HTML] [2017-12-31]

https://ec.europa.eu/esco/port (...) [HTML] [2017-12-31]

unsolicited electronic advertising [ junk e-mail | spam | unsolicited commercial communication | unsolicited e-mail advertising ]

http://eurovoc.europa.eu/drupa (...) (...) [HTML] [2017-12-31]

http://eurovoc.europa.eu/drupa (...) (...) [HTML] [2017-12-31]

http://eurovoc.europa.eu/drupa (...) [HTML] [2017-12-31]

corporate advertising | image advertising | institutional advertising

http://iate.europa.eu/FindTerm (...) (...) [HTML] [2017-12-31]

publicité de prestige | publicité institutionnelle

http://iate.europa.eu/FindTerm (...) (...) [HTML] [2017-12-31]

http://iate.europa.eu/FindTerm (...) [HTML] [2017-12-31]

advertising medium | advertising support | advertising vehicle

http://iate.europa.eu/FindTerm (...) (...) [HTML] [2017-12-31]

support | support de publicité | support publicitaire

http://iate.europa.eu/FindTerm (...) (...) [HTML] [2017-12-31]

http://iate.europa.eu/FindTerm (...) [HTML] [2017-12-31]

IN-CONTEXT TRANSLATIONS

Virtual advertising (or sponsorship): Italy, France, Portugal and Norway consider virtual advertising to be TV advertising and as contrary to the principles that govern the insertion of advertising in programmes, and it is therefore banned.

https://eur-lex.europa.eu/lega (...) (...) [HTML] [2017-12-31]

Publicité virtuelle (ou parrainage virtuel): En Italie, en France, au Portugal et en Norvège, la publicité virtuelle est considérée comme une publicité télévisée et contraire aux principes régissant l'insertion de la publicité dans les programmes, et n'est par conséquent pas autorisée.

https://eur-lex.europa.eu/lega (...) (...) [HTML] [2017-12-31]

https://eur-lex.europa.eu/lega (...) [HTML] [2017-12-31]

While acknowledging that advertising spots must in theory be inserted between programmes and that insertions during programmes must not affect the value or integrity of the programmes themselves, many contributions call for a simplification of the rules, particularly with regard to sports programmes and the rule whereby 20 minutes must elapse between each advertising spot.

https://eur-lex.europa.eu/lega (...) (...) [HTML] [2017-12-31]

Toutefois, bien que reconnaissant que les spots publicitaires doivent en principe être insérés entre les programmes et que les insertions durant les programmes ne doivent pas affecter la valeur et l'intégrité des programmes concernés, de nombreuses contributions appellent à une simplification des règles notamment en ce qui concerne les programmes sportifs et les 20 minutes devant s'écouler entre chaque spot publicitaire.

https://eur-lex.europa.eu/lega (...) (...) [HTML] [2017-12-31]

https://eur-lex.europa.eu/lega (...) [HTML] [2017-12-31]

The real aim of these programmes is overt or covert advertising of medicinal products, and in particular food supplements.

http://www.europarl.europa.eu/ (...) (...) [HTML] [2007-11-26]

L’objectif réel de ces programmes consiste à faire la publicité ouverte ou cachée de médicaments, et en particulier, de compléments alimentaires.

http://www.europarl.europa.eu/ (...) (...) [HTML] [2007-11-26]

http://www.europarl.europa.eu/ (...) [HTML] [2007-11-26]

In addition, the various conceivable ways in which – in contrast to sponsoring – a link could be made between advertising and programme content need to be more clearly defined and demarcated. Product integration, in which the content is guided by the advertising, should remain prohibited. Thematic placement, in which not products but topics are incorporated into the programme by way of advertising, should remain prohibited.

http://www.europarl.europa.eu/ (...) (...) [HTML] [2006-12-11]

En outre, il y a lieu de définir et de délimiter plus clairement les différents instruments qui, contrairement au parrainage, pourraient autoriser un lien entre publicité et programme. Il convient de continuer à interdire l'intégration de produit, qui subordonne le contenu aux exigences de la publicité, ainsi que la publicité par placement de thèmes, qui consiste dans le placement, non pas de produits, mais de thèmes dans le programme.

http://www.europarl.europa.eu/ (...) (...) [HTML] [2006-12-11]

http://www.europarl.europa.eu/ (...) [HTML] [2006-12-11]

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Without prejudice to the use of new advertising techniques, television advertising, teleshopping and telepromotions shall be kept quite distinct from other parts of the programme service by optical and/or acoustic and/or spatial means. Surreptitious audiovisual commercial communication shall be prohibited;

http://www.europarl.europa.eu/ (...) (...) [HTML] [2006-12-12]

Sans préjudice de l'utilisation des nouvelles techniques publicitaires, la publicité télévisée, le télé-achat et les télé-promotions sont nettement séparés du reste du programme par des moyens optiques et/ou acoustiques et/ou spatiaux ; Les communications commerciales clandestines sont prohibées;

http://www.europarl.europa.eu/ (...) (...) [HTML] [2006-12-12]

http://www.europarl.europa.eu/ (...) [HTML] [2006-12-12]

http://www.europarl.europa.eu/ (...) (...) [HTML] [2006-12-12]

http://www.europarl.europa.eu/ (...) [HTML] [2006-12-12]

Finally, to ensure that doctors in the Member States understand what these cards mean, a training or advertising programme should be put in place.

http://www.europarl.europa.eu/ (...) (...) [HTML] [2003-12-03]

Enfin, pour s’assurer que les médecins des États membres comprennent la signification de ces cartes, un programme de formation ou d’information doit être mis en place.

http://www.europarl.europa.eu/ (...) (...) [HTML] [2003-12-03]

http://www.europarl.europa.eu/ (...) [HTML] [2003-12-03]

The Commission explains that split-screen advertising may be superimposed during programmes, provided there is a period of 20 minutes between each advertising announcement.

https://eur-lex.europa.eu/lega (...) (...) [HTML] [2004-04-22]

La Commission explique qu'une publicité sous forme «d'écran partagé» peut être incrustée durant des programmes s'il s'écoule une période de vingt minutes entre chaque message.

https://eur-lex.europa.eu/lega (...) (...) [HTML] [2004-04-22]

https://eur-lex.europa.eu/lega (...) [HTML] [2004-04-22]

The advertising practice of using mini-spots consists of broadcasting an extremely short advertising spot when an incident occurs during a programme broadcast.

https://eur-lex.europa.eu/lega (...) (...) [HTML] [2004-04-22]

La pratique publicitaire des mini-spots consiste à diffuser un spot publicitaire très court à l'occasion d'un incident survenant au cours de la diffusion d'un programme.

https://eur-lex.europa.eu/lega (...) (...) [HTML] [2004-04-22]

https://eur-lex.europa.eu/lega (...) [HTML] [2004-04-22]

The treatment of advertising, through national rules on 'fair advertising', differs, as does the treatment of advertising claims (for health ('miracle products'), environmental or social benefits) and advertising to children (including sponsorship for educational programmes, sports events and marketing in schools).

https://eur-lex.europa.eu/lega (...) (...) [HTML] [1984-09-09]

Le traitement de la publicité, par le biais de réglementations nationales sur la "publicité loyale" est variable, de même que le traitement des réclamations concernant la publicité (concernant les avantages sociaux, pour l'environnement ou pour la santé de certains produits ("produits miracles")) et la publicité destinée aux enfants (notamment le parrainage de programmes éducatifs, des manifestations sportives et la commercialisation dans les écoles).

https://eur-lex.europa.eu/lega (...) (...) [HTML] [1984-09-09]

https://eur-lex.europa.eu/lega (...) [HTML] [1984-09-09]

Others have searched : advertise training programmes advertisement advertising advertising campaign advertising malpractice advertising medium advertising programme advertising spot advertising support advertising vehicle association advertising collective advertising cooperative advertising corporate advertising deceptive advertising ensure advertising furniture maintenance execute advertising measure for vehicles false advertising group advertising image advertising institutional advertising joint advertising junk e-mail keep up advertising furniture misleading advertising promote exercise programmes promote fitness regimes promote programmes to exercise subliminal advertising unfair advertising unsolicited commercial communication unsolicited e-mail advertising unsolicited electronic advertising Advertising programme

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Date index: 2020-12-18