The proposed transaction will combine in a joint venture all material assets of DEMB and the coffee business of Mondelēz. The
joint venture will operate under the name Jacobs Douwe Egberts (JDE)and will be active in all coffee formats, including filter pads for Senseo
single-serve coffee machines, T-discs for Tassimo single-serve coffee machines and N-capsules for Nespresso single-serve coffee machines. The Commission has raised concerns on those markets where the investigation revealed the
joint venture would ...[+++]bring together consumer brands which currently compete closely against each other.
La Commission a exprimé des préoccupations au sujet des marchés où l'enquête a révélé que l'entreprise commune regrouperait des marques qui constituent actuellement de proches concurrents, comme L'Or et Carte Noire en France, Merrild et Gevalia au Danemark, Merrild et Jacobs en Lettonie ou encore Senseo et Jacobs en Autriche.
